You have a cleanser, you have a face serum and you probably now have a serum in your skin care routine thanks in part to the numerous blog posts from us preaching the benefits and reasons why you need each one.

Eye creams or serums are about to get the same treatment as there is a lot of confusion out there as to whether you really need one in your routine. We think that you do (if you want to look younger and more awake that is) so here are a few important reasons why you need one in your life.

Reason #1: The skin around your eyes needs specialist care

The skin around your eyes is thinner than anywhere else on the face which makes it more sensitive and prone to damage. There are also fewer oil glands in this area which is why your eyes are one of the first places to show signs of fatigue and ageing, as there isn’t enough moisture available to keep things ticking over. Using your facial moisturizer as your eye cream simply won’t give you the results you need as the consistency will be too heavy and it won’t contain the right combination of ingredients. Eye creams are designed to be lightweight in texture but still pack a punch in terms of skin care, like the Kurious & Co Triple Effect Serum which smoothes and combats the most common signs of aging around the eyes.

Reason #2: Eye creams offer a more targeted approach

The skin around your eyes is prone to a wide variety of issues, not all of which can be catered for by your face cream. Puffiness, dark circles and crow’s feet are just a few of the ways the skin around your eyes can react to the environment, your diet and even your sleep pattern but the main reason behind your skin’s bad behaviour is a lack of moisture. The primary focus of any eye cream is hydration as this will help to repair the damaged moisture barrier without overwhelming the delicate skin around the eyes coupled with a potent combination of skin correcting ingredients to tackle your specific concern. If fine lines are your primary concern then you can’t go wrong with Kurious & Co Triple Effect Serum.

Reason #3: They help your concealer go on smoother and last longer

As you know when concealing spots, the drier they are the more difficult they are to hide. If you find that your under-eye concealer always creases or wears off before lunchtime then you shouldn’t blame your concealer, you need to point the finger to that unused eye cream on your dressing table. Dry skin around the eyes makes it harder to blend your concealer and prevents it from adhering to the skin properly which means it doesn’t last as long as it could. Think of your eye cream like a primer for your concealer as it smoothes, hydrates and creates the perfect base for your make-up. Try something like our Triple Effect Serum, or our Night and Day Time moisturising creams to help create a brighter eye area.

So if you weren’t convinced of your need for an eye cream then hopefully this post has opened your eyes and shown that it really is an essential if you want to keep your skin fresh, smooth and looking youthful.

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